Research on Integrated Development of Red Tourism and HAKKA Culture in Gannan Region in Jiangxi

Abstract

As the core of the former Central Soviet Area and the cradle of the Hakka people, Gannan region of Jiangxi Province boasts unique cultural resource endowments that integrate red genealogy and Hakka cultural heritage. This study adopts the symbiosis theory as its analytical framework, and explores the inherent logic and practical foundation for the integrated development of red tourism and Gannan Hakka culture by examining the historical symbiosis, spatial overlap, and spiritual consistency between these two symbiotic units. The research reveals that the current integration of culture and tourism in Gannan is confronted with four major bottlenecks: weak correlation between symbiotic units, inefficient operation of symbiotic modes, inadequate support from the symbiotic environment, and lack of symbiotic interface carriers. These issues result in a "two separate tracks" phenomenon in resource development, hindering the transformation of cultural value and the improvement of industrial benefits. This paper analyzes the applicability and key problems of their integration from four dimensions—symbiotic units, symbiotic modes, symbiotic environment, and symbiotic interfaces—and further proposes targeted paths: strengthening the endogenous driving force of symbiotic units through resource integration and talent cultivation, innovating symbiotic modes via themed routes, integrated IPs, and industrial extension, expanding symbiotic interfaces by building smart service, cultural exchange, and industrial collaboration platforms as well as optimizing the symbiotic environment in terms of policies, infrastructure, and cultural inheritance. The study aims to provide theoretical support and practical reference for the in-depth integration of red tourism and Hakka culture in Gannan, promoting the high-quality development of regional cultural and tourism industries and the revitalization of old revolutionary base areas.