Research on the Path of Ethnic Culture Communication in Intercultural Communication in the Age of Total Media

Authors

  • Rui Tan
  • Ruotong Wang

DOI:

https://doi.org/10.54691/q67djc31

Keywords:

All-media era, intercultural communication, national culture communication.

Abstract

Based on the background of the all-media era and the current situation of the development of cross-cultural communication, this project researches the path and strategy of national culture dissemination in cross-cultural communication in the all-media era. By analyzing the opportunities and challenges facing the dissemination of national culture in the all-media era, the project gives suggestions on how to promote the dissemination of national culture in cross-cultural communication in the all-media era in terms of dissemination quality, dissemination methods and talent team building.

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References

[1] Chen Panpan, Sun Shaoyong. Cross-media Narrative Mechanisms, Challenges and Countermeasures in the External Communication of Chinese Culture[J]. Gansu Social Science,2024,(11):1-9.

[2] Ding Xianfen. Inheritance and Innovation Strategy of Ethnic Culture in Modern Society--Taking the Inheritance and Innovation of Tujia Culture as an Example[J]. Comedy World (the second half of the month),2024,(09):109-111.

[3] Lv Weixia, Li Ziyi, Du Hui. Effective Path to Tell China's Story and Spread China's Voice[J]. PR World,2023,(09):28-33.

[4] Wang Juan. Intercultural Narrative and Communication of the Chinese National Community in the Context of Globalization--A Review of Mass Media and Ethnic Cultural Changes (Based on a Survey Study of the Dong Ethnic Area in Southwest Hunan)[J]. Science and Technology Management Research,2020,(09):251.

[5] Chenmei Li and Deepak Gupta. 2021. Influence of Hayao Miyazaki's Animation on the Cross-Cultural Spread of Japanese Traditional Culture under the Background of 5G and Wireless Communication. wirel. commun. mob. comput. 2021 (2021).

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Published

16-01-2025

Issue

Section

Articles

How to Cite

Tan, R., & Wang, R. (2025). Research on the Path of Ethnic Culture Communication in Intercultural Communication in the Age of Total Media. Frontiers in Humanities and Social Sciences, 5(1), 115-122. https://doi.org/10.54691/q67djc31